Features
The full shopping experience, inside the chat.
bKlug handles search, product questions, cart creation, checkout, tracking, support, and handoff inside WhatsApp.
Active features
Everything customers expect from a store, rebuilt for WhatsApp.
These capabilities are live in the bKlug shopping layer today.
- 01
Conversational commerce in WhatsApp
Customers search, compare, build a cart, and check out, all inside a single WhatsApp conversation. Asynchronous and customer-paced, with zero app switching.
LiveConversational commerce in WhatsApp - 02
Multi-store on one WhatsApp number
One WhatsApp account, many brands or stores. The agent knows which store each question is about and routes catalog queries accordingly. Built for shopping malls, multi-brand retailers, and franchise networks.
LiveMulti-store on one WhatsApp number - 03
Independent search infrastructure
We mirror your store into our own database and pick up changes in under a minute. Every customer query runs on our infrastructure, not yours, so your storefront stays fast for real shoppers.
LiveIndependent search infrastructure - 04
Visual search
Customers find products by sending a photo or describing how something looks. Our image-to-text layer indexes every product photo, so visual attributes that are not in the written description are still findable.
LiveVisual search - 05
Full checkout in chat
The buyer never leaves WhatsApp. The cart lives in the conversation, payment opens in an in-chat browser, and the screen closes back to the same thread once the purchase completes.
LiveFull checkout in chat - 06
Recovers carts in chat
When a shopper adds a product and doesn't check out, bKlug follows up in the same WhatsApp thread, referencing what they actually had in the cart. The agent picks up exactly where the conversation left off, no generic blast.
LiveRecovers carts in chat - 07
Order tracking in chat
Customers send a tracking number and get the current order status in the same conversation. No separate tracking page, no carrier-site login.
LiveOrder tracking in chat - 08
More product images on request
Show me the back, another angle, a closer shot of the print. The agent sends additional photos straight from the brand's store, recreating in-store browsing inside chat.
LiveMore product images on request - 09
Banking-grade safety
Content moderation, data privacy controls, and brand protection are built in. Cleared for enterprise procurement reviews.
LiveBanking-grade safety - 10
Five-minute deployment
The virtual assistant goes live in under five minutes, depending on store size. Fully managed, with no internal AI or tech team required on the brand side.
LiveFive-minute deployment - 11
Voice, multilingual, and rich media
Voice messages, multilingual conversations, product imagery, variant displays, and personalized recommendations. Feels human-paced, not command-driven.
LiveVoice, multilingual, and rich media - 12
Human handoff
When the customer needs a person, the agent passes the conversation without re-asking context. Trigger keywords and the handoff message are both brand-configurable.
LiveHuman handoff - 13
Per-brand AI customization
Shape the agent with structured controls and free-text instructions. Every customer gets the same brand voice regardless of time, day, or load.
LivePer-brand AI customization - 14
Always-on with full conversation memory
Available the entire window your customers actually use WhatsApp, typically 7am to 1am. Conversations never time out, so a buyer can return later with the same context, cart, and history.
LiveAlways-on with full conversation memory
Recently shipped
New controls for tighter conversations.
Recent releases give brands more control over how conversations start, refine, and hand off.
- 01
Configurable initial message
Three modes for the first greeting: fixed, dynamic, or fluid. Brands choose exact text, AI-generated context, or skip the greeting and go straight to action.
LiveConfigurable initial message - 02
Topic triggers for human handoff
Brand-configurable keywords route specific conversations to a human. For example, vendor can reach a reseller and schedule a visit can book an in-person appointment.
LiveTopic triggers for human handoff - 03
Custom human-handoff message
The message shown when transferring to a human is configurable per brand.
LiveCustom human-handoff message - 04
Followup questions to refine product search
Up to three followup questions per conversation, with the AI picking which one fits the customer's current intent.
LiveFollowup questions to refine product search - 05
Automatic coupon insertion at checkout
The agent applies a coupon code the brand configured in advance, with no manual entry from the customer. Live on VTEX as a pilot while we validate the rollout to Shopify, WooCommerce, Tray, and Nuvemshop.
LiveAutomatic coupon insertion at checkout
Shipping soon
What is coming next.
These features are in the product pipeline and will extend bKlug beyond answering inbound conversations.
- 01
Proactive outreach
bKlug starts conversations, not just answers them. Ads, re-engagement flows, and campaigns run through the same conversational layer.
PlannedProactive outreach - 02
Emoji whitelist
Brands restrict which emojis the AI is allowed to use. Currently in observation and being revisited once robustness is confirmed.
PlannedEmoji whitelist - 03
Video understanding
The agent reads and understands product videos that already exist on the brand's site, extracting attributes the same way it does for images.
PlannedVideo understanding - 04
Video sending
The agent sends videos in chat when contextually useful, such as a demo video when a customer asks how to apply a product.
PlannedVideo sending
Put these capabilities to work in your own store.
Start a 7-day trial, connect your current store, and see the WhatsApp funnel running with your products.
- 7-day free trial
- No migration
- Works with your current store