# bKlug > bKlug is an AI sales agent that turns WhatsApp into a storefront for your e-commerce business, running the full funnel inside the conversation: product discovery, search, comparison, cart, checkout, and order tracking, for both B2C and B2B. Shopify is the self-serve entry point: install from the Shopify App Store, connect your WhatsApp Business account, and go live in about 5 minutes, with Shopify staying the source of truth for products, inventory, and orders. Other commerce platforms are served through Enterprise plans. Plans start at $40/month, billed per AI message, with a 7-day free trial and no setup fee. > > - bKlug is an agentic system, not a scripted chatbot. There are no flows or decision trees to build or maintain; the agent reasons over the live catalog and per-brand instructions on every turn. > - Shopify is the only self-serve platform. VTEX, WooCommerce, Nuvemshop, Tray, and Linx are available through Enterprise, which starts with a paid pilot to validate the setup and size the ongoing plan. > - bKlug is multi-store native: one WhatsApp number can host many brands or stores, which fits DTC brands, wholesalers, multi-brand retailers, franchises, and shopping malls. ## Product - [bKlug](https://bklug.ai): AI WhatsApp agent for Shopify. Your Shopify store, selling on WhatsApp. - [Install on Shopify](https://apps.shopify.com/bklug): The self-serve front door. Install from the Shopify App Store and start the 7-day free trial. No sales call required. - [Features](https://bklug.ai/features): Full capability overview. - [Pricing](https://bklug.ai/pricing): Plans from $40/month. Billed per AI message (one AI message = one customer message plus one AI reply). Every plan includes the full product; higher tiers raise the monthly AI message allowance and lower the per-message price. 7-day free trial, no setup fee. Yearly billing includes 2 months free. Enterprise starts with a paid pilot; WhatsApp charges from Meta remain separate. - [Brand Portal](https://portal.bklug.ai): Where brands sign in and operate bKlug after installing (live conversation monitoring, human takeover, agent customization, funnel and demand metrics). ## Solutions - [DTC and SMB brands](https://bklug.ai/solutions/dtc): Sell on WhatsApp without hiring a support team. Self-serve on Shopify, live in about 5 minutes, no flows to maintain. - [Enterprise and multi-brand retailers](https://bklug.ai/solutions/enterprise): Conversational commerce across brands and regions, with content moderation and data-privacy controls. Covers proprietary platforms and complex operations, and every non-Shopify commerce platform. - [Shopping malls](https://bklug.ai/solutions/malls): One WhatsApp number for the entire tenant portfolio. Every visitor can reach every store from one conversation. ## Channels - [WhatsApp](https://bklug.ai/integrations/whatsapp): Official WhatsApp Business Platform integration. WhatsApp is bKlug's channel, and bKlug is recognized by Meta as a Tech Provider. ## Integrations - [All integrations](https://bklug.ai/integrations): Supported e-commerce platforms. ### Self-serve - [Shopify](https://bklug.ai/integrations/shopify): Install from the Shopify App Store, connect WhatsApp, and keep Shopify as the source of truth. This is the only platform you can set up on your own. ### Enterprise only - [VTEX](https://bklug.ai/integrations/vtex) - [WooCommerce](https://bklug.ai/integrations/woocommerce) - [Nuvemshop](https://bklug.ai/integrations/nuvemshop) - [Tray](https://bklug.ai/integrations/tray) - [Linx](https://bklug.ai/integrations/linx) ### Planned - [Salesforce Commerce Cloud](https://bklug.ai/integrations/salesforce) - [Magento and Adobe Commerce](https://bklug.ai/integrations/magento) - [Wake Commerce](https://bklug.ai/integrations/wake) Running something else? bKlug also connects to proprietary and custom commerce environments through Enterprise. ## Key capabilities Capabilities detailed on the [Features](https://bklug.ai/features) page: - Full e-commerce funnel inside WhatsApp: discovery, comparison, cart, checkout, and order tracking, all in the conversation. - Agentic system, not a flow builder: the agent reasons over your live catalog and brand instructions; nothing to script or maintain. - Independent search infrastructure: bKlug mirrors your catalog into its own database and syncs changes in under a minute, so customer queries never add traffic to your storefront. - Visual search via image-to-text: every product image is read at import, so shoppers can search by photo or by describing an item and still find it, even when the words are not in the catalog. - In-chat checkout: payment completes on a screen that opens over the WhatsApp conversation and returns to it. - Order tracking in chat: a shopper sends a tracking number and gets the current status. - Cart abandonment recovery: context-aware follow-up in the same thread, referencing what the shopper left behind. - Always-on with persistent memory: conversations do not time out; a shopper can start in the morning and finish at midnight with the same context and cart. - Multi-store: one WhatsApp number can host many brands or stores. - B2C and B2B: supports consumer selling and B2B wholesale ordering. - Per-brand customization with a uniform brand voice: set the greeting, tone, product rules, and handoff behavior. - Configurable human handoff: keyword or topic triggers route to a human with full context. - Multilingual, with voice, image, and rich-media messages. - Content moderation, data-privacy enforcement, and brand protection, on a Microsoft Azure backbone. ## Tools - [Storefront QA audit](https://storefront-qa-audit.bklug.ai/): Free tool that audits an e-commerce storefront's FAQ and policy pages for inconsistencies and AI-readability. - [WhatsApp widgets](https://bklug.ai/whatsapp-widgets): Free WhatsApp contact-button widgets for storefronts. ## Resources - [Blog](https://bklug.ai/blog): Articles on conversational commerce and selling on WhatsApp. - [Documentation](https://docs.bklug.ai): Product and integration docs. ## Company - [Contact](https://bklug.ai/contact-us): contact@bklug.ai. - bKlug was founded in 2023 in Lisbon, Portugal. bKlug is a Microsoft partner and a Meta Tech Provider. It serves brands across LATAM, Europe, and the US. ## Optional - [Privacy policy](https://bklug.ai/privacy-policy) - [Cookie policy](https://bklug.ai/cookie-policy) - [Terms of service](https://bklug.ai/terms-of-service) - [Service level agreement](https://bklug.ai/service-level-agreement)